Private Label Eyewear & Sunglasses by OPTIUSA
At OPTIUSA, we specialize in designing, manufacturing, and distributing private label eyewear and sunglasses in our own facilities. By overseeing every step of the production process, we guarantee 100% quality and reliable service.
Partner with OPTIUSA to create an exclusive brand—one that boosts profit margins and sets you apart in a competitive market.
How Our Private Label Program Works?
Concept & Design
Collaborate with our design team or choose from our existing frames to shape your collection. You can personalize the look with your own branding—logos on temples, custom packaging, and more.
Prototype & Production
Branding: Define brand identity, target market, and style.
Design: Create sketches drawings of frames. Sometimes, inspiration is taken from popular trends or specific materials.
Material Selection: The customer decides on the type of lenses, frames, hinges, and coatings.Once the prototype is signed off, mass production begins.
Pricing & Order Quantities
Manufactures typically require minimum order quantities (ranging from 100-300 units per style).
Branding & Logistics
Each batch is inspected for defects, proper alignment, and lens quality.
Glasses are packed in branded boxes, cases, or cleaning cloths.
Finished products are shipped to the customers company’s warehouse or directly to retailers/customers.
Why Choose OPTIUSA?
What We Offer
Sunglasses & Optical Frames
Men’s, Women’s, Unisex, Kids, and specialty frames (Titanium, Wood) designed for style and durability.
Accessories & POP Material
Including kids’ accessories and promotional display materials to complete your retail setup.
Private Label Collection Services
From small customizations to entirely new concepts, we tailor every aspect to your brand.
Lead Times
Typically range from a few weeks for in-stock styles with light customization, to a few months for fully bespoke designs.
Cost
We accommodate diverse budgets—whether you want just a few premium frames or a large-scale order.
FAQs / Common Questions
How long does production/shipping take?
Production and shipping times can vary a lot depending on the product type, location, and shipping method.
Can I add my own brand/logo to existing styles?
Yes. You can provide your logo, brand name, or custom label designs.
What are the payment and warranty terms?
Deposit upfront: Commonly 30%–50% of the total cost paid when you place the order.
Balance payment: The remaining 50%–70% is paid after production is complete and before shipping .Payment method: Bank Wire Transfer
